E Pay Launches Influencer Program to Empower South African Content Creators

JOHANNESBURG, SOUTH AFRICA — January 9, 2026

E Pay, South Africa's community-powered digital wallet platform, today announced the launch of its Influencer Program — a new initiative designed to help content creators earn passive income while promoting financial inclusion across the country.

The program invites social media influencers, content creators, and community leaders to become official E Pay ambassadors. Participants receive personalised referral codes and QR codes, earning commission on every transaction made by users they bring to the platform — not just once, but for the lifetime of each referral.

A Four-Tier Commission Structure

The E Pay Influencer Program features a progressive commission structure that rewards growth:

Approved influencers start at the highest tier, immediately unlocking the maximum commission rate. As their network grows, they build a sustainable passive income stream.

What Influencers Receive

• Custom QR Code & Referral Link — Shareable across all social platforms
• Real-Time Dashboard — Track earnings, referrals, and network growth
• Lifetime Commission — Earn on every transaction referrals make
• Priority Support — Direct access to the influencer success team
• Early Access — First to know about new features and promotions
• Marketing Assets — Ready-to-post content and branded materials

Who Can Apply

E Pay welcomes creators of all sizes across Instagram, TikTok, YouTube, Facebook, and X (Twitter). The program specifically seeks influencers whose content focuses on:

• Finance, budgeting, and money management
• Township life and local community content
• Lifestyle, hustle culture, and entrepreneurship
• Technology, mobile apps, and digital services
• Family, parenting, and everyday life in South Africa

A minimum of 1,000 followers is required to apply, though E Pay emphasises that engagement quality matters more than raw follower count.

Empowering Financial Inclusion

The Influencer Program aligns with E Pay's core mission of bringing financial services to underserved communities. By leveraging the trust influencers have built with their audiences, E Pay aims to reach South Africans who may not have access to traditional banking services.

"When a trusted voice in your community recommends a service, it carries more weight than any advertisement," explains the E Pay team. "Our influencers aren't just earning money — they're helping their followers buy airtime, pay for electricity, send money to family, and participate in the digital economy."

How to Apply

Interested creators can apply through a simple process:

1. Register at fast.web.za/secure/register.php?ref=INFLUENCER
2. Complete the quick signup with your phone number
3. Log in to your new E Pay wallet
4. Tap the "Become an Influencer" banner on your dashboard
5. Fill in your social media details and submit
6. Receive a decision within 48 hours